| Program name: | Sales Management Major |
|---|---|
| Type of program: | Baccalaureate Degree Program |
| The program will be offered at: | Akron Campus |
| Existing courses required for completion of program: (list each individually, one course per line, with course number, title, and credit hours) | |
|---|---|
| 6600:275 - Professional Selling - 3
6600:335 - Marketing Research and Analytics - 4 6600:350 - Integrated Marketing Communications 6600:475 - Business Negotiations - 3 6600:480 - Sales Management - 3 6600:490 - Marketing Strategy - 3 | |
| Courses new to university offering required for completion of program: (list each individually, one course per line, with course number, title, and credit hours) | |
| 6600:340 - Multi-Channel Marketing - 3
| |
| Deletion of required courses | |
| 6600:370 - Purchasing - 3
6600:460 - Marketing Research - 3 | |
| Existing courses which can be used as electives in program: (list each individually, one course per line, with course number, title, and credit hours; if options exist, list by option) | |
| 6100:495 - Internship in Business Administration - 3
6100:497 - Honors Project in Business Administration - 2-3 6600:385 - International Marketing - 3 6600:425 - eMarketing Practices - 3 6600:440 - Product and Brand Management - 3 6600:445 - Creative Marketing Laboratory - 3 6600:491 - Workshop in Marketing - 1-3 6600:496 - Special Topics in Marketing - 3 7600:235 - Interpersonal Communication - 3 7600:252 - Persuasion - 3 | |
| Courses new to university offering which can be used as electives in program: (list each individually, one course per line, with course number, title, and credit hours; if options exist, list by option) | |
| Deletion of elective courses | |
| 6600:350 - Integrated Marketing Communications - 3 | |
| Change in number of elective credits | |
| Current: 15, New: 6 - Electives | |
| Change in number of required credits | |
| Current: 15 New: 25 | |
| Change in number of credits required for degree | |
| Current: 30 New: 31 | |
| Change in other degree requirements | |
| Change in admissions requirements for direct admits | |
| Current requirements: Proposed requirements: | |
| Change in admissions requirements for students using intercollege transfer | |
| Current requirements: Proposed requirements: | |
| Change in admissions requirements to a graduate program | |
| Current requirements: Proposed requirements: | |
| Implementation Plan | |
| Fall 2006 | |
| Additional program requirements: | |
| Other information: | |
| Resource statement: | |
| No additional resources required. | |
| Web components statement: | |
| Rationale: | |
| By making changes in the required and elective courses for the Sales
Management Degree, the program retains its effectiveness but makes better use of departmental resources. | |
| Bulletin description: | |
| (top material same - as in marketing management program)
Sales Management Major** Required: Complete all 25 credits Required Foundation Prerequisite Courses: 6600:275 - Professional Selling - 3 6600:335 - Marketing Research and Analytics - 4 6600:340 - Multi-Channel Marketing - 3 6600:350 - Integrated Marketing Communications - 3 6600:355 - Buyer Behavior - 3 Required Core Competencies Courses: 6600:475 - Business Negotiations - 3 6600:480 - Sales Management - 3 Required Integrated Capstone Course: 6600:490 - Marketing Strategy - 3 -------------------------------- Electives: Complete any 6 credits 6100:495 - Internship in Business Administration - 3 6100:497 - Honors Project in Business Administration - 2-3 6600:385 - International Marketing - 3 6600:425 - eMarketing Practices - 3 6600:440 - Product and Brand Management - 3 6600:445 - Creative Marketing Laboratory - 3 6600:491 - Workshop in Marketing - 1-3 6600:496 - Special Topics in Marketing - 3 7600:235 - Interpersonal Communication - 3 7600:252 - Persuasion - 3 Total Credits Required - 31 ** (same information as for Marketing Management) |