| Title | Direct Interactive Marketing Minor |
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| Submitting Dean | James W. Barnett |
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| Submitting College | Business Administration -- Terri Benedum x6072 |
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| Departments Generating the Proposal | Marketing |
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| Objection Deadline | December 02, 2003 |
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| Proposal Status | Final Approval Granted |
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| Proposal Last Updated | May 27, 2004 by PR Nancy Stokes |
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| Effective Date | Fall 2004 |
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| Brief Summary of Proposal | This proposal calls for the creation of a Direct Interactive Marketing Minor. Direct Interactive Marketing involves businesses dealing directly with their customers. It is the fastest growth form of marketing and will provide students with a valuable skill set. |
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| Type of Proposal | New program |
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| Graduate School Endorsement Status | Not required |
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| Graduate School Endorsement Updated | November 18, 2003 by GS Heather Blake |
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| Institutional Research Status | Approved |
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| IR Status Updated | November 20, 2003 by IR Dolores Bezilla |
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| Library Status | Approved |
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| Library Status Updated | November 17, 2003 by UL Peter Linberger |
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| Distance Learning Review Committee Status | Not required |
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| DLRC Status Updated | |
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| Resource Requirements | No additional resources |
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| Resource Requirements Updated | |
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