451 pp., 6 x 9
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Technology and The Environment

-View an excerpt from Redefining Efficiency-

Redefining Efficiency also chronicles the failure of this efficiency-based pollution control ethic and its replacement by another. This second ethic required society first to define its environmental objectives and then to institute policies to achieve those objectives. The resulting regulations, by restructuring the economics of pollution control, have since redefined the notion of industrial efficiency.

"This book is a fascinating, well-researched examination of how the oil industry, government regulators, and the public as a whole have dealt with the pollution problems associated with the production of petroleum in the U.S. over the past one hundred years. Gorman's thoughtful analysis dispels the myth that the oil industry did nothing to abate its pollution prior to the enactment of tough federal pollution regulations in the 1970s, while providing insight into the complex web of technological, economic, and political factors that constrained these early, largely voluntary efforts."
—Christine Rosen, University of California, Berkeley

"Gorman's work is the first to treat systematically a single industry's environmental endeavors and it will stand as a landmark in that respect. But it is not just an environmental history. By infusing business and technological concerns throughout the narrative, Professor Gorman offers a exceptionally well-rounded view of an industry."
—Craig Colten, Louisiana State University

Hugh S. Gorman is assistant professor of environmental history and policy at Michigan Technological University. He holds a Ph.D. in History and Policy from Carnegie Mellon University.