WZIP-FM
88.1 wants to broadcast your University of Akron or community Public Service
Announcements. Follow the directions below and send your PSAs to WZIP on a
regular basis. We'll do the rest.
-Thomas G. Beck, General Manager, WZIP-FM, The University of
Akron
Which
Organizations are eligible to be uncluded in free PSA Broadcasting?
Your group must be a non-profit, public service organization holding
a 501-c-3 extempt tax status issued by the IRS in the name of your organization.
(Most UA clubs, services, and departments hold this status-many community
service groups also meet this requirement.) Your services should be available
to the general population. Of course, every radio and TV station reserves
the right to reject a PSA based on other criteria or if the content is not
applicable to the audience.
What
should your Public Service Announcement include?
This is the PSA submission style that's acceptable to every radio, TV and
Cable operation in our area.
Can
I just send a news release or a flyer?
A news release will be given to the News Department and may or may not be
used as a news item. A News Release is not a Public Service Announcement
and may not contain all the information we need to get your message on the
air as a PSA more frequently. A flyer doesn't help us at all-we don't know
what's the most important information on the flyer... flyers are often times
incomplete... and we don't have the time nexessary to convert your flyer into
a PSA. Handwriting is also a problem. Many times we can't read the writing-so
always computer print or type the PSA.
Send your Public Service Announcement to WZIP:
WZIP-FM88
The University of Akron
302 East Buchtel Avenue
Akron, OH 44325-1004
WZIP Fax: 330-972-5521
Email: tbeck@uakron.edu
University of Akron Campus Mail: WZIP + 1004-Kolbe Hall 320
Public Service Announcement Example:
Another
tip for success from WZIP-FM... ORDER THIS BOOK!
The center for Community Solutions publishes a wonderful reference book called
"The Northeast Ohio Media Guide." WZIP highly recommends this publication.
It contains a detailed listing of Northeast Ohio Media (radio, TV, cable, newspapers,
magazines, etc.). The Media guide also uncludes tips on working with news media
and using other communication tools. The price is $40. The book is available
through the Community Solution's Web Site at www.communitysolutions.com.
One
More Thing...
Send a letter of thanks to the radio and TV stations that broadcast your Public
Service Announcements. Radio and TV stations are not require by law to broadcast
PSAs. WZIP broadcasts your PSAs in an effort to be supportive of your good work.
Sending a letter of thanks every so often mayb help establish a long-term working
relationship between your organization and the media. Your letter may be used
by a radio or TV station to document its commitment to public service and the
radio and TV stations may be more receptive to using your PSAs in the future
if they know that you appreciate the work they've done for you on-air.